29 / Tavsan — Furniture Components · Web + SEO
A structure that opens a sector catalogue to search
Furniture components manufacturer Tavsan's large product catalogue was moved to an architecture that search engines can read — today it scores Lighthouse SEO 100/100.
Main area of work
SITE SHOWCASE
Every line was written for Tavsan. Not a template — a hand-coded interface made for the brand.
Tavsan · live
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A catalogue in the language of search, not of products
In furniture components, buyers search not by brand name but by part name: legs, runners, hinges, profiles. Tavsan’s catalogue of hundreds of items was structured around this reality — category and product pages were built in a hierarchy that matches the sector’s search language, and titles, URLs and descriptions were written with the same discipline.
Measured today
An SEO claim should stand the test of time. We audited the site again for this case study: its Lighthouse SEO score is still 100/100 today, and real users’ interaction latency (INP) of 126 ms sits comfortably within Google’s “good” threshold. The structure is as searchable and responsive as on the day it was built.
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