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Esenyurt / İstanbul

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SEO AGENCY

SEO agency and SEO consultancy

As an Istanbul-based SEO agency, we build your brand’s organic visibility in search engines piece by piece, with patience. Not a copy-and-paste package; a discipline that combines technical SEO, content and authority around your brand’s real challenge.

The Okul Koçum website home page
ORGANIC PERFORMANCE · Okul Koçum 19,077 Organic clicks from Google in August 2026 1.56 million Impressions in Google search results in August 2026 Google Search Console, okulkocum.com, 1–31 August 2026
Who is it for?
For B2B and corporate brands that want organic visibility and qualified traffic from search engines.
What does it cover?
Technical SEO, keyword strategy, content, backlinks / digital PR and measurement — in one discipline.
When will I see results?
Technical effects in 4–8 weeks; content-led organic growth shows itself in 3–6 months.
Is there a guarantee?
No promise of guaranteed rankings. We move forward transparently, with real data from real tools (GSC, Ahrefs).

CLIENTS

We have managed the digital growth of these brands.

All clients

SEO RESULTS

Organic visibility, measured results.

The numbers come from our case records: Search Console clicks, PageSpeed Insights scores and old URLs preserved during migrations. Open the sites and see for yourself.

DEFINITION

What does an SEO agency do?

An SEO agency combines technical, content and authority work in one discipline to grow your brand’s organic visibility through search engine optimisation.

Search engine optimisation is not a quick campaign; it is a patient discipline that carries a brand’s story to the right people. Every brand is a fresh challenge — there is no copy-and-paste playbook. As an Istanbul-based SEO agency, we bring technical SEO, content, backlinks and sustainable rankings together in one discipline; the SEO service and consultancy we run with our SEO specialists is built around your brand’s real challenge, not around a package.

SEO packages and prices →
  • Technical audit

    We review crawling, indexing and site speed, and identify the priority issues.

  • Keyword strategy

    We set target keywords and content priorities based on search intent.

  • Content optimisation

    We adjust page content, headings and internal links to the target queries.

  • Backlinks & digital PR

    We earn organic, authoritative links through relationships within your sector.

  • Measurement & reporting

    We track progress with real tool data in a monthly report and a live dashboard.

FOCUS AREAS

For an experienced SEO specialist, there is no single template. We go deep in four different focus areas, depending on your brand’s intent.

01

Technical SEO

Technical SEO is the invisible but decisive foundation of rankings. We crawl your site from end to end with Google Search Console, Ahrefs and Screaming Frog, and deal one by one with crawling and indexing issues, site speed (Core Web Vitals), URL and architecture, internal linking and structured data (schema.org). The aim is for search engines to move through your site without errors and understand it correctly. Without a well-built technical foundation, content and backlink work falls short of its potential; that is why we start every SEO project with a technical audit.

02

B2B SEO

B2B SEO means managing search visibility as a system on sites with many pages, several product or service lines, or language versions. We set up the site architecture and internal link network, template-level technical rules (titles, canonicals, hreflang, structured data) and the content structure together with your teams. We stop several of your pages from competing with each other for the same search, and assign one right page to each search. The aim of a B2B SEO service is not to fix pages one by one; it is a lasting structure in which every new page is also set up correctly from the start.

03

E-commerce SEO

E-commerce SEO means setting up category, product and filter (facet) pages correctly for both users and search engines. We prioritise product schema, canonical tags, crawling of facet URLs and the category content architecture; we stop similar products from cannibalising each other and thin pages from using up the crawl budget. At Mars Creative, we genuinely offer e-commerce SEO: we work so that your shop’s product and category pages become visible for queries with purchase intent.

04

Istanbul SEO & local SEO

As an Istanbul-based SEO agency, we work closely with businesses that want local visibility. In Istanbul SEO and local SEO, we work on Google Business Profile optimisation, location-based search queries, consistent business details (NAP) and local content. In Istanbul, we can meet in person; otherwise we work online with the same discipline. Instead of exaggerated area claims, we aim for your business to be found in the places it actually serves.

TWO MODELS

SEO service vs SEO consultancy: the difference

Both are legitimate — but their scope differs. Depending on your needs, we offer consultancy where we only set the direction, or a full SEO service that we implement end to end.

CONSULTANCY

SEO consultancy

We build the strategy, the technical audit and the roadmap; your own team does the implementation, with our guidance. For brands with an in-house team that are looking for the right direction.

SERVICE

SEO service

End-to-end work where implementation is ours too, from technical fixes to content production and earning backlinks. For brands that want to hand over the whole workload.

WHO TO WORK WITH

An SEO specialist, or an SEO agency — which one?

Both can grow your business; the right choice depends on the scope of your project and your need for continuity.

FREELANCER

SEO specialist

When it fits
Can be a good start for projects with a narrow scope, a single technical or content issue and a limited budget.
Watch out for
Depending on one person carries a continuity risk; it is hard for one person to run technical SEO, content and backlinks at the same depth.

TEAM

SEO agency

When it fits
For corporate and e-commerce sites where technical work, content and authority need to move together; team depth and established reporting provide continuity.
Watch out for
Ask from the start who will run your project and who will prepare the reports; an agency’s size alone is not a sign of quality.

If you are looking for an SEO specialist or SEO consultant, in the first call we make clear who will run your project, how we will report and which tools we will measure with.

SEARCH IN THE AI ERA

Being found in AI assistants too

Search is no longer just Google’s ten blue links. Surfaces such as ChatGPT, Gemini and AI Overviews also mention brands within their answers. As an SEO agency, we set up your content so that it is findable and quotable on these surfaces too — with our GEO and AI SEO service, as an extension of classic technical SEO.

Is my site ready for AI?
Google AI Overview ChatGPT Gemini Perplexity Classic search AI surfaces

Classic search

Google

AI surfaces

AI Overview ChatGPT Gemini Perplexity
The surfaces are examples; where you appear for which query depends on your content and the competition. We do not guarantee rankings or the top spot on any surface.

Note: what we mean here is your brand being findable on AI search surfaces. Installing a chatbot or automation on your website is a separate job; we handle that on the AI Solutions side.

PROCESS

How does an SEO project progress?

The same disciplined steps for every brand. We give you a clear roadmap from the start and measure each stage with real tool data.

  1. 01

    Technical audit

    We crawl the site with GSC, Ahrefs and Screaming Frog, and pin down speed, architecture and crawling issues.

  2. 02

    Strategy & keywords

    A keyword and content roadmap specific to the brand, based on sector and competitor analysis.

  3. 03

    Content & on-page

    Content production for target keywords and on-page optimisation: titles, meta, internal links, schema.

  4. 04

    Authority & backlinks

    Organic link acquisition through sector relationships, content collaborations and digital PR — no shortcuts.

  5. 05

    Measurement & growth

    A monthly report + live dashboard; continuous, data-driven improvement and sustainable organic growth.

SCOPE

The scope of our SEO service

7 separate capabilities — each run with the same discipline, as a system where they feed each other. Our SEO specialists run these areas from a single point.

  • 01 / 07

    Technical SEO audit

    With GSC, Ahrefs and Screaming Frog, we identify and prioritise crawling, speed (Core Web Vitals), architecture and indexing issues.

  • 02 / 07

    Keyword strategy

    A brand-specific keyword and content roadmap built around search intent, with sector and competitor analysis.

  • 03 / 07

    Content optimisation

    We optimise titles, meta, internal links and structured data for target queries and make your content searchable.

  • 04 / 07

    Istanbul & local SEO

    Local visibility through Google Business Profile, location-based content and consistent business details — in person or online.

  • 05 / 07

    Backlink analysis

    Organic, authoritative link building through sector relationships and digital PR; never touching low-quality link networks.

  • 06 / 07

    GSC & Ahrefs reporting

    A written monthly strategy report + a live dashboard; transparent tracking of rankings, traffic and conversions with professional tool data.

  • 07 / 07

    E-commerce SEO

    Category, product and filter (facet) architecture, product schema and crawl budget — so your shop is visible for queries with purchase intent.

Abdurrahman Tanrıverdi, founder of Mars Creative

WHO YOU WORK WITH

“We founded Mars Creative not as an agency, but as a partner that sits side by side with a small number of brands. We do not sell services — we offer care and the long view.”

Abdurrahman Tanrıverdi

Founder, Mars Creative

We run projects remotely; in Istanbul, we can also meet in person.

OUR CLIENTS SAY

Numbers are good, but
words are better.

5.0 10 Google reviews Read them all on Google

Reviews are shown in their original language

Education
Mars Creative is a genuinely talented and creative team in its field. Our website turned out beautiful, practical and fast; the interface design is very well done. They listen to us carefully and understand us — we never felt worn out while building the site, and the work was delivered on time and without a hitch. I recommend them to everyone with complete peace of mind.

Translated from Turkish

Yakup Yiğit Baykuş Hızlı Okuma · baykushizliokuma.com
Education
We are about to complete our third year with Mars Creative. If you are looking for consistency, you should definitely choose them — thank you.

Translated from Turkish

Osman Sarı Okul Koçum · okulkocum.com
Design
We have been working with Mars Creative for many years. We are very happy; a team that knows its job and does it properly. I wish them continued success.

Translated from Turkish

Recep İşleyici MGO Design · mgodesign.co.uk
Retail
We were very pleased with the service we received; the technical team and support are excellent. Thank you again.

Translated from Turkish

Erhan Korkmaz Erhan Korkmaz Shoes · erhankorkmazshoes.com

SELECTION GUIDE

How to choose the right SEO agency — 5 criteria

When looking for an SEO agency or SEO company, follow these five criteria, not attractive promises. These are exactly the principles we work by.

  1. 01

    Transparent, regular reporting

    A written monthly report + a live dashboard; you should be able to see rankings, traffic and conversions clearly, with Google Search Console and Ahrefs data.

  2. 02

    Real tool data

    Not guesses and claims; look for a team that makes decisions with data from professional tools such as GSC, GA4, Ahrefs and Screaming Frog.

  3. 03

    No promise of guaranteed rankings

    No honest SEO agency can guarantee “you will be number one”. Stay away from companies selling guaranteed rankings.

  4. 04

    A brand-specific strategy

    Not a copy-and-paste package; a roadmap built around your brand’s sector and its real challenge.

  5. 05

    White hat & Google guidelines

    PBNs and low-quality link networks are a penalty risk in the long run. Choose an agency that works with white-hat methods in line with Google’s guidelines.

OUR STANCE

Why Mars Creative?

Good SEO work is defined as much by what it does not do as by what it does. Our stance is clear: real data, transparent reporting and sustainable methods.

WHAT WE DO

  • Decisions based on real tool data (GSC, GA4, Ahrefs, Screaming Frog, Semrush)
  • A written monthly strategy report + a live dashboard you can open at any time
  • A brand-specific strategy built around your sector
  • White-hat methods in line with Google’s guidelines

WHAT WE DON’T DO

  • Promises of guaranteed rankings
  • PBNs / low-quality link networks
  • Copy-and-paste, off-the-shelf packages
  • Hidden reporting that cannot be measured

FREQUENTLY ASKED

Common questions
about SEO

If your question is not answered below, we will reply to you personally within 24 hours.

Ask a question →

What does an SEO agency do?

An SEO agency runs technical SEO audits, keyword strategy, content optimisation, backlink acquisition and ongoing reporting together to grow your brand’s organic visibility in search engines. At Mars Creative, we do this not with promises of guaranteed rankings, but with data from real tools such as Google Search Console and Ahrefs, and a strategy specific to your brand.

What is the difference between SEO consultancy and an SEO service?

SEO consultancy means setting up the strategy, audit and roadmap, then guiding your team as they implement it. An SEO service is end-to-end work where we also handle the implementation, from technical fixes to content production and backlink acquisition. Depending on your needs, we can offer consultancy only or a full-scope SEO service.

When do the results of SEO work start to show?

The effect of technical fixes shows within 4–8 weeks; organic growth driven by content shows in 3–6 months. It varies with the state of the brand and the sector — once we have met, we draw up a timeline specific to you.

Which tools do you work with?

Google Search Console, Google Analytics 4, Ahrefs, Screaming Frog, Semrush and our own dashboard. We make decisions based on data from professional-grade tools, not guesswork.

How is the backlink strategy run?

Organic link acquisition through relationships with high-authority sites in your sector, content collaborations and digital PR. We never touch low-quality link networks — we do not accept the risk of a Google penalty.

How often do you report?

A monthly written strategy report + weekly dashboard updates. Clients can open the live dashboard whenever they like to track traffic, keyword rankings and conversions.

How is SEO set up for my e-commerce site?

In e-commerce SEO, we prioritise the architecture of category, product and filter (facet) pages, product schema, canonical tags and crawl budget. The aim is for your product and category pages to appear for the right queries with purchase intent. We run the technical audit with Screaming Frog and Google Search Console data.

What does a technical SEO audit include?

A technical SEO audit covers crawling and indexing, site speed (Core Web Vitals), URL and architecture, internal linking, structured data (schema.org), canonical and hreflang tags, the XML sitemap and robots.txt. We identify these with Google Search Console, Ahrefs and Screaming Frog data and put them in order of importance.

How does SEO work for local businesses in Istanbul?

For Istanbul-based businesses, local SEO means working on Google Business Profile optimisation, local search queries, location-based content and consistent business details (NAP). In Istanbul, we can meet in person; otherwise we work online with the same discipline.

Do you offer a free SEO analysis?

Yes. In the free SEO analysis, we share in plain language your site’s most important technical issues, the opportunities that can bring results fastest, and the roadmap we would follow in the first 90 days if you work with us. The analysis does not commit you to any service.

TO GET STARTED

Let’s talk about where your SEO stands

Let’s review your brand and your goal together in 15 minutes. We listen first; then we clarify the technical situation, priorities and roadmap with real data.

SERVICES

What shall we work on?