23 / Dibo Pet Foods — Pet Food · Web
The trust of the pet food shelf, on screen
The website of Dibo Pet Foods, which manufactures with a natural ingredients claim, was built as a warm brand showcase that carries the language of trust on its packaging into the digital space.
Main area of work
- Web Design
- Brand Showcase
Client
SITE SHOWCASE
Every line was written for Dibo Pet Foods. Not a template — a hand-coded interface made for the brand.
PROJECT NOTE
Index 23 / 29
On this shelf, trust is everything
Pet owners read labels: the ingredients list, origin, production standard. Dibo’s “healthy and natural” claim also became the backbone of the site — product families were presented together with the stories of their ingredients, and the brand language carried the warmth of the packaging on the shelf onto the screen.
From packaging to interface
The colour palette and photographic style were taken over from the packaging family; categories were separated by species and age group. While helping end users warm to the brand, the site also worked as a presentation tool that explains the whole product range at a glance in dealer and export meetings.
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