20 / Baykuş Hızlı Okuma — Educational Publishing · Web Design + E-commerce
A store for books and programs that speed up reading
Baykuş Hızlı Okuma creates books, sets, software applications and courses that develop reading, speed reading with comprehension, attention and memory for students from primary school to YKS, Türkiye's university entrance exam. We built its site on WordPress and WooCommerce: more than 70 products organised by grade, a speed reading test that runs in the browser, a demo and login page for four applications, admin-panel program licences for educators and dealer applications, all on one site.
Books, sets, software and courses that develop reading, attention and memory in one store organised by grade; a speed reading test and program login on the same site
- Web Design
- E-commerce
- WordPress Development
Client
Baykuş Hızlı Okuma · live
Year
2023
SITE SHOWCASE
Every line was written for Baykuş Hızlı Okuma. Not a template — a hand-coded interface made for the brand.
Baykuş Hızlı Okuma · live
Explore the live site (opens in a new tab)CASE NOTE
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Baykuş Hızlı Okuma creates books, sets, software applications and courses to develop students’ reading speed, comprehension, attention and memory. Its products are organised grade by grade, from the 1st grade of primary school to high school and YKS, Türkiye’s university entrance exam; the creator of the books and programs is Yakup Yiğit.
The brand has three audiences: parents looking for a set for their child, students preparing for LGS or YKS, and educators who want to use the program in their own course or school. Each comes to the site with a different question.
We built the site on WordPress and WooCommerce. It presents the products by grade and includes a test that measures reading speed in the browser and a demo and login page for four applications. It opens a door to licences and courses for educators, and to dealerships and representation for institutions.
APPROACH
Built step by step.
Three different people come to Baykuş's site: a parent looking for the right set for their child, a student preparing for an exam, and an educator who wants to use the program in their own course. The site's job is to show each of them their own path: the right product for the grade to the parent, the program itself to the student, licence and dealer options to the educator. The work progressed under five headings.
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PHASE 01
A store organised by grade
The store holds more than 70 products, divided by the student's grade: from fluent and accurate reading books for 1st and 2nd graders to 8th grade sets for LGS (Türkiye's high school entrance exam) and high school and YKS books. Set pages list the contents item by item; the LGS Speed Reading Set-2, for example, includes a software application, an exercise book, an LGS exam techniques book, a planning notebook and a certificate of achievement. The home page opens with featured sets. On book, set and program pages, a WhatsApp order option sits next to the add to cart button.
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PHASE 02
A speed reading test in the browser
On the Speed Reading Test page, visitors choose one of six texts, start the timer and read, then answer questions about the text. At the end they see how many words per minute they read and their comprehension rate. For an accurate measurement, the page recommends reading at least three texts and taking the average.
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PHASE 03
One login for four applications
Baykuş's software applications have their own login page: a reading, attention and memory application for primary school students; speed reading with comprehension applications for middle school and LGS students and for high school and YKS students; and a memory techniques application. Each application has 'View Demo' and 'Log In to Program' buttons, so the program can be tried before buying.
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PHASE 04
Separate entry points for educators and institutions
Educators have their own product group: educator books, educator introduction packs and admin-panel program licences for 5 or 10 students, for 6 months or 1 year. One-to-one speed reading and memory technique courses and a speed reading instructor course are described on their own pages with their goals and outcomes. The Corporate Partnership section sets out applications, benefits and terms for provincial and district publishing dealerships and education representation; the Corporate References page lists the schools and course centres that use the program.
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PHASE 05
Trust: the founder, reviews and legal pages
The education, areas of expertise and books of Yakup Yiğit, the creator of the books and programs, are presented on a dedicated page. The home page shows the brand's 57 Google reviews, and student references have their own page. The blog has 81 articles on reading speed, concentration and text comprehension. The distance sales agreement, cancellation and returns, delivery and shipping terms and the KVKK (Türkiye's Personal Data Protection Law) notice are published; WhatsApp and phone buttons stay fixed on screen.
SHOWCASE
The result.
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